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Woolite continues to research and introduce innovative home cleaning products. Whether the company is releasing an eco-friendly design, quick carpet cleaning formula or an award-winning innovation, you can learn about it first through this news section.

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Woolite® Outcleans Competitors with new Eco-Friendly Power Shot

6/5/2008

GRAND RAPIDS, Mich., June 5, 2008 – The new Woolite Power Shot from BISSELL Homecare, Inc. delivers high quality cleaning results to carpet stains throughout the home. The Power Shot’s oxygen-activated, deep-cleaning formula out-cleans leading aerosol carpet spot cleaners on tough stains like red wine, coffee, tea, fruit juice, motor oil, gravy and pet stains. The product comes in a recyclable can and offers other eco-friendly design features.

“This powerful stain remover provides superior cleaning results on a wide variety of carpet spots and stains,” says Jim Krzeminski, BISSELL’s executive vice president of product development, sales and marketing. “The Power Shot demonstrates our commitment to developing affordable, high quality, high performance cleaning solutions while also demonstrating our commitment to meeting consumer demands for eco-friendly products.”

Although it’s tough on stains, the Power Shot is easy on the environment. The aerosol has a recyclable can, it contains no harmful propellants, and the cap is made with at least 25 percent less plastic than competitors’ caps. These earth-friendly features distinguish the Power Shot among other aerosol cleaning products on the market.

The Power Shot’s fast-acting oxy-cleaning power penetrates deep below carpet fibers to permanently remove the toughest carpet stains and is safe to use on all carpet types. Other spot cleaners often leave stains on the backing of the carpet, and they reappear larger on the carpet surface over time. With the Power Shot, consumers never have to worry about stains like these resurfacing. The formula also contains a patented odor-elimination technology that removes pet odors and even discourages pets from re-soiling the same area.

Available in June 2008 for just $3.99 at major retailers nationwide, the Power Shot is a quick, affordable option for spot cleaning and is a great addition to any household’s cache of Woolite carpet-cleaning products. Visit www.woolitecarpet.com for information about Woolite’s complete line of carpet- and home-cleaning products.

About BISSELL Homecare, Inc.
A 132-year-old company, Grand Rapids-based BISSELL Homecare, Inc., is a floor-care innovator and international manufacturer of home-cleaning products, including sweepers, vacuums, deep-cleaning machines and cleaning formulas sold at retail locations worldwide. The company, in its fourth generation of family leadership, is the seventh-oldest privately held manufacturing company in the United States.

Woolite® Carpet and Upholstery is a trademark of Reckitt Benckiser licensed to BISSELL Homecare, Inc.

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